Waad Kocht - Designer
Waad Kocht - Designer
Passion for the Design Craft.
Passion for the Design Craft.
Passion for the Design Craft.
Passion for the Design Craft.
No matter the scope, the focus is always the same: creating a visual narrative so compelling and immersive it feels less like marketing and more like an atmosphere.
No matter the scope, the focus is always the same: creating a visual narrative so compelling and immersive it feels less like marketing and more like an atmosphere.
No matter the scope, the focus is always the same: creating a visual narrative so compelling and immersive it feels less like marketing and more like an atmosphere.
No matter the scope, the focus is always the same: creating a visual narrative so compelling and immersive it feels less like marketing and more like an atmosphere.
Skills
Art Direction
Art Direction
Art Direction
Art Direction
Creative Technology
Creative Technology
Creative Technology
Creative Technology
Brand Strategy
Brand Strategy
Brand Strategy
Brand Strategy
Design Psychology
Design Psychology
Design Psychology
Design Psychology
AI Image & Video Generation
AI Image & Video Generation
AI Image & Video Generation
AI Image & Video Generation
Design Systems
Design Systems
Design Systems
Design Systems
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
Marketing Strategy
Marketing Strategy
Marketing Strategy
Marketing Strategy
Ad Creatives
Ad Creatives
Ad Creatives
Ad Creatives
Tech - Art Installations
Tech - Art Installations
Tech - Art Installations
Tech - Art Installations
Interaction Design
Interaction Design
Interaction Design
Interaction Design
No-code Development
No-code Development
No-code Development
No-code Development
Product Design
Product Design
Product Design
Product Design
Experience
Brand & Creative Strategist
2025 - 2026
Botanica
Lisbon
Premium Brand Identity: Designed the new venue identity from Botanica to Linnaeus, establishing a premium visual language with richer storytelling. Developed and designed 4 brand identities for nightclub events, ensuring a unique guest experience while maintaining alignment with the venue's creative direction. Creative Strategy: Balanced artistic vision with strategic objectives to create ad creatives that convert.
View Project
Brand & Creative Strategist
2025 - 2026
Botanica
Lisbon
Premium Brand Identity: Designed the new venue identity from Botanica to Linnaeus, establishing a premium visual language with richer storytelling. Developed and designed 4 brand identities for nightclub events, ensuring a unique guest experience while maintaining alignment with the venue's creative direction. Creative Strategy: Balanced artistic vision with strategic objectives to create ad creatives that convert.
View Project
Brand & Creative Strategist
2025 - 2026
Botanica
Lisbon
Premium Brand Identity: Designed the new venue identity from Botanica to Linnaeus, establishing a premium visual language with richer storytelling. Developed and designed 4 brand identities for nightclub events, ensuring a unique guest experience while maintaining alignment with the venue's creative direction. Creative Strategy: Balanced artistic vision with strategic objectives to create ad creatives that convert.
View Project
Brand & Creative Strategist
2025 - 2026
Botanica
Lisbon
Premium Brand Identity: Designed the new venue identity from Botanica to Linnaeus, establishing a premium visual language with richer storytelling. Developed and designed 4 brand identities for nightclub events, ensuring a unique guest experience while maintaining alignment with the venue's creative direction. Creative Strategy: Balanced artistic vision with strategic objectives to create ad creatives that convert.
View Project
Creative Director
2024 - 2025
Axestreet
USA - Remote
Brand Refinement: Collaborated with C-suite executives to align visual identity with a high-level corporate vision. Conceptualized brand strategy & messaging capitalizing on the innovative "No Profit Targets" USP as a disruptive solution to industry pain points. Designed full marketing assets ecosystem including ad creatives, landing pages, email campaigns and social media posts.
View Project
Creative Director
2024 - 2025
Axestreet
USA - Remote
Brand Refinement: Collaborated with C-suite executives to align visual identity with a high-level corporate vision. Conceptualized brand strategy & messaging capitalizing on the innovative "No Profit Targets" USP as a disruptive solution to industry pain points. Designed full marketing assets ecosystem including ad creatives, landing pages, email campaigns and social media posts.
View Project
Creative Director
2024 - 2025
Axestreet
USA - Remote
Brand Refinement: Collaborated with C-suite executives to align visual identity with a high-level corporate vision. Conceptualized brand strategy & messaging capitalizing on the innovative "No Profit Targets" USP as a disruptive solution to industry pain points. Designed full marketing assets ecosystem including ad creatives, landing pages, email campaigns and social media posts.
View Project
Creative Director
2024 - 2025
Axestreet
USA - Remote
Brand Refinement: Collaborated with C-suite executives to align visual identity with a high-level corporate vision. Conceptualized brand strategy & messaging capitalizing on the innovative "No Profit Targets" USP as a disruptive solution to industry pain points. Designed full marketing assets ecosystem including ad creatives, landing pages, email campaigns and social media posts.
View Project
Creative Technology Specialist
2022 - 2024
Chabaka
Dubai - Remote
Lead an R&D department focused on applying modern technologies to enhance marketing and content creation strategies. Leveraged Generative AI to create Surreal Visual assets, increasing production creativity while maintaining high artistic standards.
Creative Technology Specialist
2022 - 2024
Chabaka
Dubai - Remote
Lead an R&D department focused on applying modern technologies to enhance marketing and content creation strategies. Leveraged Generative AI to create Surreal Visual assets, increasing production creativity while maintaining high artistic standards.
Creative Technology Specialist
2022 - 2024
Chabaka
Dubai - Remote
Lead an R&D department focused on applying modern technologies to enhance marketing and content creation strategies. Leveraged Generative AI to create Surreal Visual assets, increasing production creativity while maintaining high artistic standards.
Creative Technology Specialist
2022 - 2024
Chabaka
Dubai - Remote
Lead an R&D department focused on applying modern technologies to enhance marketing and content creation strategies. Leveraged Generative AI to create Surreal Visual assets, increasing production creativity while maintaining high artistic standards.
Digital Marketing Manager
2022
Dar Blockchain
Tunisia
Designed and implemented a new brand identity, conducted branding workshops internally to ensure a unified brand image. Developed a comprehensive digital marketing process for both the agency and its clients, incorporating team structure, workflows, and standard operating procedures (SOPs). Designed digital products for clients with full design systems.
Digital Marketing Manager
2022
Dar Blockchain
Tunisia
Designed and implemented a new brand identity, conducted branding workshops internally to ensure a unified brand image. Developed a comprehensive digital marketing process for both the agency and its clients, incorporating team structure, workflows, and standard operating procedures (SOPs). Designed digital products for clients with full design systems.
Digital Marketing Manager
2022
Dar Blockchain
Tunisia
Designed and implemented a new brand identity, conducted branding workshops internally to ensure a unified brand image. Developed a comprehensive digital marketing process for both the agency and its clients, incorporating team structure, workflows, and standard operating procedures (SOPs). Designed digital products for clients with full design systems.
Digital Marketing Manager
2022
Dar Blockchain
Tunisia
Designed and implemented a new brand identity, conducted branding workshops internally to ensure a unified brand image. Developed a comprehensive digital marketing process for both the agency and its clients, incorporating team structure, workflows, and standard operating procedures (SOPs). Designed digital products for clients with full design systems.
Digital Marketing Manager
2021
BSL
Tunisia
Lead a comprehensive rebranding initiative to refresh the company's image. Create engaging content to support marketing efforts and enhance customer engagement. Developed and executed marketing strategies, incorporating A/B testing to optimize performance and drive brand growth and visibility.
Digital Marketing Manager
2021
BSL
Tunisia
Lead a comprehensive rebranding initiative to refresh the company's image. Create engaging content to support marketing efforts and enhance customer engagement. Developed and executed marketing strategies, incorporating A/B testing to optimize performance and drive brand growth and visibility.
Digital Marketing Manager
2021
BSL
Tunisia
Lead a comprehensive rebranding initiative to refresh the company's image. Create engaging content to support marketing efforts and enhance customer engagement. Developed and executed marketing strategies, incorporating A/B testing to optimize performance and drive brand growth and visibility.
Digital Marketing Manager
2021
BSL
Tunisia
Lead a comprehensive rebranding initiative to refresh the company's image. Create engaging content to support marketing efforts and enhance customer engagement. Developed and executed marketing strategies, incorporating A/B testing to optimize performance and drive brand growth and visibility.
Digital Marketing Manager
2020
Image & Actions
Tunisia
Art Direction: Conceptualized high-impact campaigns and directed creative teams to maintain brand integrity. Managed digital strategies for Hyundai, operating under very strict global brand guidelines to ensure international consistency.
Digital Marketing Manager
2020
Image & Actions
Tunisia
Art Direction: Conceptualized high-impact campaigns and directed creative teams to maintain brand integrity. Managed digital strategies for Hyundai, operating under very strict global brand guidelines to ensure international consistency.
Digital Marketing Manager
2020
Image & Actions
Tunisia
Art Direction: Conceptualized high-impact campaigns and directed creative teams to maintain brand integrity. Managed digital strategies for Hyundai, operating under very strict global brand guidelines to ensure international consistency.
Digital Marketing Manager
2020
Image & Actions
Tunisia
Art Direction: Conceptualized high-impact campaigns and directed creative teams to maintain brand integrity. Managed digital strategies for Hyundai, operating under very strict global brand guidelines to ensure international consistency.